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HomeFreelance Tips & Tricks
Why Your Website Isn't Converting
April 7, 2026
By Kayla Spelling

Why Your Website Isn’t Converting (And It’s Not Because of Your Design)

Struggling to get leads from your website? Learn why your website isn’t converting and what actually needs to change to turn visitors into clients.

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Spring Clean Your Brand
April 1, 2026
By Kayla Spelling

Spring Clean Your Brand: What to Refresh on Your Website Right Now

Is your website feeling outdated? Learn what to refresh this spring to improve performance, design, and conversions without a full redesign.

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March 1, 2026
By Kayla Spelling

Website Optimization in 2026: Best Practices for Designers in the Age of AI, Mobile, and Modern CMS

Learn modern website optimization best practices for 2026, including mobile-first design, AI optimization, SEO strategy, performance, and UX improvements.

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Being Self-Employed in Belgium: The Benefits That Changed My Perspective on Motherhood and Business
February 23, 2026
By Kayla Spelling

Being Self-Employed in Belgium: The Benefits That Changed My Perspective on Motherhood and Business

Discover the maternity leave and parental benefits available to self-employed professionals in Belgium and how they compare to the US system.

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Creative Client Gift Ideas That Aren’t Cringe: End-of-Year Gifting for 2025
November 29, 2025
By Kayla Spelling

End-of-Year Client Gifting (That Isn’t Cringe): Thoughtful Ideas for Creative Professionals

Creative ways to show appreciation without the awkward swag bags. Let’s be honest. The holidays roll around, and suddenly everyone’s inbox is filled with templated thank-you em

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Back-to-Business, But Make It Intentional: Creative Planning for the Rest of 2025
August 4, 2025
By Kayla Spelling

Back-to-Business, But Make It Intentional: Creative Planning for the Rest of 2025

August is the new September. Learn how to reflect, refine, and plan your creative business with intention as you head into the second half of 2025.

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Summer Isn’t Slowing Down—Here’s How I’m Using This Season to Reflect and Refocus
July 22, 2025
By Kayla Spelling

Summer Isn’t Slowing Down—Here’s How I’m Using This Season to Reflect and Refocus

Summer doesn’t have to mean slowing down. Learn how I’m using this season to reflect, refine goals, invest in learning, and stay creatively aligned.

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Vacationing as a Freelancer: How to Actually Take a Break (Without Burning Everything Down)
June 25, 2025
By Kayla Spelling

Vacationing as a Freelancer: How to Actually Take a Break (Without Burning Everything Down)

Wondering how to actually take time off as a freelancer? Learn how to unplug, set boundaries, and protect your creativity without burning your business down.

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How to Give Creative Feedback That Gets Results
June 9, 2025
By Kayla Spelling

How to Give Creative Feedback That Gets Results

Want better design outcomes? Learn how to give creative feedback that leads to stronger work, smoother collaboration, and real results.

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The Design Audit: What I Look for in Every Brand Before Touching a Pixel
May 19, 2025
By Kayla Spelling

The Design Audit: What I Look for in Every Brand Before Touching a Pixel

Before I design anything, I audit the brand. Here's what I look for to ensure the visuals align with strategy, emotion, and conversion.

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Recent Posts

Vacationing as a Freelancer: How to Actually Take a Break (Without Burning Everything Down)
Vacationing as a Freelancer: How to Actually Take a Break (Without Burning Everything Down)
June 25, 2025
Creative Junk, Episode #4: Twilight Hour Radio Show: The Wage Earners
Creative Junk, Episode #4: Twilight Hour Radio Show: The Wage Earners
October 24, 2023
Creative Junk, Episode #5: Paranormal Ghost Grannies: Australian Ghost Hunting With Frightfully Good
Creative Junk, Episode #5: Paranormal Ghost Grannies: Australian Ghost Hunting With Frightfully Good
October 31, 2023

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